10 March 2023, Kuala Lumpur - FWD Takaful Berhad (FWD Takaful) and Arus Academy through their financial literacy initiative, Fun(d) for Life, target to equip 100,000 Malaysian students with financial literacy skills in 2023. This initiative is aimed at empowering students to make informed decisions about their finances and build a better financial future for themselves and their families.

Fun(d) for Life will partner with at least 1,000 educators and other organisations across Malaysia to provide students with financial literacy education, including organising workshops, providing online resources and interactive tools.

Wan Ahmad Najib Wan Ahmad Lotfi, Chief Strategy & Digital Distribution Officer of FWD Takaful and Founder of the Fun(d) for Life initiative, said: " We’re proud to take a leading role in promoting financial literacy among Malaysian students. We believe that every student deserves access to the knowledge and tools they need to make informed decisions about their finances. By empowering 100,000 students with financial literacy skills, we hope to make a positive impact on the financial future of these individuals and our country."

This announcement was made in conjunction with the launch of Fun(d) for Life initiatives for the upcoming Global Money Week, which will run from 20 - 26 March 2023. The Global Money Week is an annual financial awareness campaign organised by the OECD International Network on Financial Education and is celebrated in 175 countries by 63,000 organisations worldwide to inspire children and youth to learn about financial literacy. In Malaysia, the efforts are led by Bank Negara Malaysia, as co-chair of the Financial Education Network (FEN).

During the Global Money Week, Fun(d) for Life will be hosting various activities for youths, parents and teachers. This will include online and physical workshops, quizzes and webinars. The initiative will start with a documentary screening of “Fun(d) for Life's Untold Stories: Of Dreams & Money”, a story of nine youths across Malaysia competing at a national level platform, capturing the often-unseen struggles and dreams beyond the stage and camera.

“We’re aware that it’s not as easy for anyone, especially the young, to embrace good financial behaviours. It goes against our ever-increasing demand for instant gratification. Working with this information, we incorporate a game-based approach to encourage the young to practise a variety of good financial behaviours. We also work with their educators, parents and organisations on the ground to ensure that it becomes a long-term habit,” said Alina Amir, programme lead of Fun(d) for Life.

For more information on various other financial literacy initiatives for students, teachers and parents by Fun(d) for Life, visit www.fundfor.life.