The strategies we choose to implement into our business revolve around Value-Based Intermediation for Takaful (VBIT). The VBIT Framework serves as a forward-thinking guideline for Takaful operators to prioritize positive value for customers and stakeholders.
At FWD, we aspire to create a better and more sustainable future. It is important to us to safeguard, protect, and improve the lives of the communities around us. VBIT helps guide us to fulfil our mission of Takaful For Everyone.
Our VBIT initiatives at FWD Malaysia focus on adopting shared values which help us put our communities first – making us a leader of community care in the Takaful industry.
generate positive
andsustainable impact
to the economy, community and environment. VBIT strategies are built to be consistent with our shareholders’ sustainable returns and long-term interests in mind.Our Corporate Value Intent serves as our compass guiding us on our strategies and initiatives on our journey of changing the way people feel about takaful.
In line with VBIT Underpinning Thrusts in mind our core values – we strive to bring these intentions to life to deliver the intended outcomes of Maqasid Shariah to deliver a positive impact to People, Planet and Prosperity.
committed
to ensure all walks of life receive takaful protection according to their needs and affordability. We strive to beproactive
in our product design and distribution approach, literacy efforts and our processes to ensure families arefinancially resilient.
innovative
and responsible growth strategies while observing Islamic principles. Our initiatives, selection of partners and business conduct aims to deliver long term positive impact toempower our community
.right things right
while respecting formal laws. We strive forgood self-governance
by treating our stakeholders with fairness, integrity and respect.best conduct.
We do so by implementing a culture that is founded on genuinecare
for employees' well being and goals matched with proper recognition, reward system and comprehensive training.