FWD Takaful partners with Arus Academy to enhance financial literacy for students

Collaboration leverages digital technology to empower underprivileged students


Kuala Lumpur, 27 September 2019 FWD Takaful Berhad (“FWD Takaful”) is partnering with a Malaysian social enterprise, Arus Education Sdn Bhd (“Arus Academy”), to enhance financial literacy for students with an emphasis on Takaful awareness.

Primarily targeting underprivileged students of B40 families, “Fun[d] for Life” is a programme that creates a fun, structured and practical way of educating students on financial literacy and infusing skills and knowledge of technology to solve real life problems.

This partnership brings to life FWD Takaful‘s commitment to educate Malaysians on Takaful through various initiatives and digital technology. It also aligns with Bank Negara Malaysia’s goal to promote, educate, and improve the overall awareness of Takaful protection amongst Malaysians.

“We all have a role in building a better future for Malaysia – where even underprivileged students are given the opportunity to be equipped with financial literacy so that they can go on and make the right choices when they become adults. We want to help them break the cycle of poverty in their families,” said Salim Majid Zain, Chief Executive Officer of FWD Takaful.

“Since our inception, our focus is on helping students of underprivileged backgrounds to provide them with opportunities for quality education. Working with FWD Takaful to teach financial literacy adds another dimension for us to give them the competencies they need to prepare for the 21st century,” said Alina Amir, Arus Academy’s co-founder.

“Fun[d] for Life was piloted with 30 students from Sekolah Rendah Kebangsaan Putra, Kangar, Perlis where they underwent a three-day programme. On the first day – students went through a simulation of real-life experiences and are given the platform to make choices of how to spend their money including living expenses, investment and Takaful. The idea of the simulation is to give students a tangible experience of the value of Takaful during unfavorable situations in one’s life. Furthermore, at the end of the day, students reflect together on how Takaful has supported them in the simulation and will support them in their actual lives and future aspirations. Over the next two days, the same group of students went through a digital crash course and are put in teams to develop their own financial mobile app to create Takaful awareness, literacy and accessibility.

For more information on FWD Takaful, please visit www.fwd.com.my


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About FWD Takaful Berhad

FWD Takaful Berhad is a leading takaful provider in Malaysia that offers family takaful services.

It is the first takaful business unit of the FWD Group – the insurance business of investment group, Pacific Century Group – which spans Hong Kong & Macau, Thailand, Indonesia, the Philippines, Singapore, Vietnam, Japan and Malaysia; offering life and medical insurance, general insurance, family takaful and employee benefits across a number of its markets.

Since 2013, FWD has focused on creating fresh customer experiences, with easy-to-understand products, supported by digital technology. Through this customer-led approach, FWD will achieve its vision to become a leading pan-Asian insurer that changes the way people feel about insurance.

For more information please visit www.fwd.com.my


About Arus Education Sdn Bhd (Arus Academy)

Arus Academy is a social enterprise that provides after-school classes where students actively solve problems by building and creating their own physical and digital solutions. Our aim is to make learning relevant to our students and instill in them the love of learning.

Our programs cover design thinking, project management, presentation, programming and coding skills to train our students to be critical thinkers and problem solvers.

Since we started operations in 2014, we focus on helping students of underprivileged backgrounds or come from high need schools. We specifically target this group of students to provide them with opportunities for a quality education and to motivate them to build a passion by gaining new competencies especially in becoming problem solvers in the 21st century.

 For more information please visit www.arusacademy.org.my

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