FWD Takaful online channel gives back with FWD 4 A Cause


Donates amount to selected social enterprises and NGOs for every online Takaful plan


Kuala Lumpur, 19 May 2020 – FWD Takaful Berhad (“FWD Takaful”) today launched FWD 4 A Cause, a digital social initiative to donate 10% from total contribution, which will be taken from the wakalah* fees to selected social enterprises or non-profit organisations (NGOs) with every participation of its online Takaful plan.

Salim Majid Zain, FWD Takaful’s Chief Executive Officer said, “We’re happy to be collaborating with Malaysia Medical Relief Society (“MERCY Malaysia”), Mental Illness Awareness and Support Association (“MIASA”) and Arus Education Sdn Bhd (“Arus Academy”) for this initiative and allow Malaysians to support a cause close to their hearts. Malaysians can now sign up for an online takaful protection plan and choose amongst these three organisations they’d like us to donate to.”

Many fundraising efforts by social enterprises and NGOs have been challenging this year amidst the current restricted living conditions and economic landscape, which has affected their volunteer numbers and funds.

“Nevertheless, we can still extend a helping hand and support the less fortunate from the confines of our homes. We developed FWD 4 A Cause based on our vision to change the way people feel about takaful. It’s a simple way of giving back to the community through a digital social initiative,” Salim added.

Customers can support a cause when they participate in any FWD Takaful online plan by keying in the dedicated promo code for the respective organisation during the sign-up. Currently, FWD Takaful has three (3) family-themed plans available online - FWD Protect Direct, FWD Care Direct and FWD MedSecure Direct. The plans are affordable and its easy-to-use online channel is simple, reliable and direct, which enables customers to manage their Takaful certificates at their own convenience.

Get a free quote for any FWD Takaful online plan at fwd.com.my/en/4-a-cause. Alternatively, email contact.my@fwd.com or call 1300 13 7988 for more information.

*Wakalah is the contract where the participant appoints the Takaful Operator to manage the participants’ risk fund and agrees to pay the Takaful Operator on a pre-agreed basis for the services provided.


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About FWD Takaful Berhad

FWD Takaful Berhad (FWD Takaful) is a Takaful provider in Malaysia that offers family Takaful services. FWD Takaful is licensed under the Islamic Financial Services Act 2013 and is regulated by Bank Negara Malaysia.

It is a Takaful business unit of FWD Group (FWD) – the insurance business of investment group, Pacific Century Group – which spans Hong Kong & Macau, Thailand, Indonesia, the Philippines, Singapore, Vietnam, Japan and Malaysia; offering life and medical insurance, general insurance, family Takaful and employee benefits across a number of its markets.

Since 2013, FWD has focused on creating fresh customer experiences, with easy-to-understand products, supported by digital technology. Through this customer-led approach, FWD will achieve its vision to become a leading pan-Asian insurer that changes the way people feel about insurance.

For more information, please visit www.fwd.com.my.


About Malaysia Medical Relief Society (MERCY Malaysia)

MERCY Malaysia is an international non-profit organisation focused on providing medical relief, sustainable health-related development and risk reduction activities for vulnerable communities in both crisis and non-crisis situations, locally and internationally. MERCY Malaysia recognises the value of working with partners and volunteers as well as providing opportunities for individuals to serve with professionalism. We uphold the Code of Conduct for the International Red Cross and Red Crescent Movement and NGOs in Disaster Relief and hold ourselves accountable to our donors and beneficiaries.

For more information, please visit www.mercy.org.my.


About Mental Illness Awareness and Support Association (MIASA)

MIASA is a Mental Health Advocacy and Peer Support NGO based in Selangor. The objective of MIASA is to promote awareness on the importance of mental health, to address and clarify misconceptions on mental health issues and conditions while simultaneously provide support for peers and caregivers through its various programmes and support initiatives. Being peer-initiated, MIASA has a strong foundation and also purpose. It offers a holistic solution, not only from the medical perspective but of spirituality being a key component, highlighting the critical importance of the recovery model focusing on empowerment, autonomy and rights-based approach.

For more information, please visit www.miasa.org.my.


About Arus Education Sdn Bhd (Arus Academy)

Arus Academy is a social enterprise that provides after-school classes where students actively solve problems by building and creating their own physical and digital solutions. Our aim is to make learning relevant to our students and instill in them the love of learning.

Our programs cover design thinking, project management, presentation, programming and coding skills to train our students to be critical thinkers and problem solvers.

Since we started operations in 2014, we focus on helping students of underprivileged backgrounds or come from high need schools. We specifically target this group of students to provide them with opportunities for a quality education and to motivate them to build a passion by gaining new competencies especially in becoming problem solvers in the 21st century.


For more information, please visit www.arusacademy.org.my.

Get in touch! Call Us 1300 13 7988